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  • Wednesday, February 14, 2024 4:52 PM | Bridget Weide Brooks (Administrator)

    Sharing testimonials and case studies is one of the most effective ways to create a positive first impression when you’re presenting your career services and products online. But GETTING those testimonials and case study participants can be daunting — but not anymore! 

    This 31-page special report gives you the tools and information to add these powerful marketing resources to your website and social media profiles. 

    The special report provides step-by-step  guidance for collecting testimonials and case studies, including these tools and fill-in-the-blanks templates:

    • Testimonial Checklist to keep you on track when getting and publishing testimonials
    • Testimonial Worksheet to fill out with questions to get you thinking  
    • Testimonial Questionnaire with prompts and question ideas for customers giving a testimonial to answer  
    • Email Template to request a testimonial from your customers
    • Case Study Checklist to follow as you go through creating your own case study
    • Case Study Template so you don’t have to start from scratch
    • Case Study Worksheet with questions to help you conduct a good case study
    • Email Template to request a case study from your prospective client 

    The Collecting Case Studies & Testimonials Special Report is available in our online store
  • Friday, January 12, 2024 1:17 PM | Bridget Weide Brooks (Administrator)

    The glossary has several purposes for career professionals — it can help educate jobseekers about the entire “suite” of career documents they may need to conduct a modern job search (explaining the different functions of each document), it can help upsell clients to a resume package instead of a single resume (increasing your revenue and profits), and it can be used as a blog or website content (to help explain the different types of documents). 

    The Glossary of Career Documents Pass-Along Materials Content is available in our online store

  • Thursday, December 07, 2023 5:24 PM | Bridget Weide Brooks (Administrator)

    This special report will help you define what success is for your — and then help you move towards achieving your goals and dreams.

    In this special report, you will learn: 

    • How to focus your efforts towards massive success with a solid plan 
    • The surprising reason that some of your goals are holding you back 
    • How to find YOUR “One Thing” 
    • Quick and powerful ways to be more efficient and productive 
    • How to rebound quickly from negative feelings and get back on track 
    • Super simple ways to cultivate unshakeable determination 
    • How to eliminate self-doubt and boost your self-belief 

    The Cross the Finish Line Special Report is available in our online store
  • Wednesday, August 16, 2023 5:50 PM | Bridget Weide Brooks (Administrator)

    The media is hungry for careers industry information their readers and viewers will want to consume. Feed them with this Pass-Along Materials package featuring five news releases.

    The package includes templates for the following news releases:

    • Launch a New Course 
    • Moving Business to a New Location 
    • Signed an Outplacement Contract 
    • Going to Participate in a Career Fair 
    • Promote a Media Appearance 

    Each template is followed by a sample news release for that topic so you can see how to fill in the information. The first page also includes tips for news releases.

    The News Release Package #5 Pass-Along Materials Content is available in our online store
  • Wednesday, August 16, 2023 5:41 PM | Bridget Weide Brooks (Administrator)

    How can you get your first (or next) 100 email subscribers?

    This 26-page special report takes you step-by-step through these 10 steps:

    1. Getting to know your audience
    2. Knowing and understanding your offers
    3. Choosing your email marketing technology
    4. Designing and creating compelling lead magnets
    5. Creating and setting up email autoresponder messages
    6. Creating landing pages for your freebies
    7. Driving traffic to your landing pages
    8. Developing your overall content marketing plan
    9. Getting the SEO right
    10. Tracking your metrics 

    Your email list can help you market to prospective customers and generate repeat business and referrals from past clients. 

    Your First 100 Email Subscribers Special Report is available in our online store

  • Wednesday, August 16, 2023 5:34 PM | Bridget Weide Brooks (Administrator)

    The latest installment in the Client Frequently-Asked Questions [FAQs] series addresses these three topics:

    • “I showed my resume to (whoever) and they said (whatever)”
    • How much does a resume cost?
    • How do I know if the company I’m applying to uses applicant tracking system software?

    These FAQs can be posted as a separate section on your website or used as content for a blog post or LinkedIn post. Or use them to preempt client questions by providing them as part of your onboarding or resume delivery process. 

    The Client FAQs 3 Pass-Along Materials Content is available in our online store

  • Wednesday, August 16, 2023 4:44 PM | Bridget Weide Brooks (Administrator)

    Every day, you face problems. And every one of those problems is an Easter egg of information; a lesson waiting to be lived and learned. Puzzles to play with, figure out, and unpack. And, as you solve these puzzles, you’ll find they hold opportunities. Fortunately for you, solving problems is a relatively simple process. All it takes is a little logic, a dash of faith, patience, persistence, and a couple of tools. This special report is carefully crafted to help you tackle your troubles, deal with your dilemmas, and solve your problems — once and for all.

    In this special report, you will discover:
    • The #1 way to make dealing with your problems less intimidating 
    • Seven simple ways to come up with more (and better) solutions 
    • A quick problem-solving tune-up to supercharge your capabilities 
    • Six simple questions to help you create top-notch solutions 
    • How to side-step your “overwhelm-induced procrastination” 
    • A quick five-step process to narrow your answers and find the BEST ONE 
    • How to become a master problem solver without compromising authenticity 
    • The 4-step method to quickly boost your problem-solving confidence 

    The Guide to Getting Unstuck Special Report is available in our online store
  • Tuesday, August 15, 2023 4:27 PM | Bridget Weide Brooks (Administrator)

    It’s graduation season, which means new graduates are looking for employment! This recommendation request is designed to help collect endorsements from professors — especially for students with few internships or little work experience. It includes an instruction guide, contact tracking, and template to make the request. 

    The Student Recommendation Request Pass-Along Materials Content is available in our online store

  • Monday, August 14, 2023 4:16 PM | Bridget Weide Brooks (Administrator)

    Things feeling a bit stale? Or have you changed your business, but not changed your branding? It might be time for a refresh – or a complete rebrand? This special report will guide you through a self-examination to determine if you should refresh or rebrand.

    It focuses on five key areas:
    • How do you know when it’s time for a rebrand? 
    • What’s the difference between a refresh and a rebrand? 
    • Which mistakes should you avoid when rebranding? 
    • What elements will you change during a rebrand? 
    • How can you handle a rebrand gracefully? 

    There are questions to answer within each section that will help give you clarity for the path forward.

    The Rebrand Your Business Special Report is available in our online store
  • Thursday, June 22, 2023 11:39 AM | Bridget Weide Brooks (Administrator)

    Color is becoming an increasingly important part of resume design. This guide explains the difference between color theory and color psychology, give guidelines for color selection, and provides a list of “Color Dos & Don’ts” in addition to best practices with color. 

    The Jobseeker’s Guide to Color on Resumes Pass-Along Materials Content is available in our online store

    The Jobseeker’s Guide to Color on Resumes Pass-Along Materials Content is included with a BeAResumeWriter.com Bronze Membership — in the Pass-Along Materials (PAMs) sectionuntil Aug. 31, 2023

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